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Rolex watches are the most popular watch brand in the world, known for its superior quality and elegant shapes. The company is based in Switzerland, which is known for using pure metals for its watchmaking. Hundreds of collectors every year flock to Switzerland for the opportunity to find a vintage Rolex somewhere in pawn shops and old estate sales. Originally, Rolex was founded in 1905 in London under the name of Wilsdorf and Davis, after the founders Hans Wilsdorf and Alfred Davis. In 1908, the founders began stamping their timepieces with the brand name Rolex. They later changed the company name to match in 1915, as their watches became more popular with the royal population of the time. Rolex is the only watch manufacturer to make their own gold with their in-house foundry. This gold appears in several Rolex timepieces and is a particular concern for watch owners who are looking to for Rolex watch repair services, as only the highest quality watch technician will be able to provide repair services on Rolex’s that have original gold inlays. In this article from the experts at Watch Technicians, you will learn how much it costs to get your Rolex repaired, whether your Rolex has a lifetime warranty, and how often you should clean the timepiece. Whether you are wondering if your Rolex is a genuine specimen, or what to do when a Rolex watch stops working after your warranty has expired, this article will provide the answers to these common questions and more.